Why we exist

When our founder, Maya Odera, went vegan in 2019, she found plenty of recipe blogs — and almost none she could trust. Recipes skipped steps, photos didn't match instructions, and "5-minute" meals somehow took 45. So she started filming herself cooking, mistakes included, and posting the raw footage next to the written recipe.

That video-first habit is still the core of how we work. If a recipe makes it onto Verdant Kitchen, someone on our team has cooked it on camera, in a normal home kitchen, with normal grocery-store ingredients — not a test kitchen with professional equipment most readers don't own.

Today Verdant Kitchen is read by more than 45,000 people a month, from brand-new vegans looking for a foolproof weeknight dinner to longtime plant-based cooks hunting for their next favorite sauce.

The Verdant Kitchen home kitchen workspace where recipes are filmed and tested
6Years publishing
180+Tested recipes
45k+Monthly readers
Every recipe re-tested
Advertisement728×90 leaderboard placement

What guides every recipe we publish

Three rules that haven't changed since day one.

Tested, not theoretical

Every recipe is cooked on camera by a real person in a real kitchen before publishing — not generated, scraped, or estimated.

🔍

Honest about tradeoffs

If a recipe is finicky, expensive, or an acquired taste, we say so. Our reviews call out the products that underperform, not just the ones that impress.

🤝

Built with the community

Reader substitutions, ratings, and comments shape how we update recipes over time — this is a living cookbook, not a static archive.

Meet the team

A small crew of recipe developers, a food scientist, and one very opinionated video editor.

MO Maya Odera

Founder & Head Recipe Developer. Plant-based for 7 years, formerly a line cook. Focuses on batch cooking and weeknight staples.

PS Priya Shah

Baking & Desserts Lead. Food science background; obsessive about egg-replacement ratios and gluten structure in vegan baking.

JT Jordan Tate

Video & Product Testing. Runs our gear and packaged-food reviews — protein powders, cheeses, meat alternatives, and kitchen tools.